Home/Tag: Key Messages

How to Stop Using Business Jargon

How to stop using business jargon Jargon is one of the most prevalent problems in corporate America and small businesses. It leaves employees and customers confused. Jargon limits people's understanding of whatever topic is being discussed. When someone uses jargon, their message is not precise. What is business jargon? Business jargon is when someone uses [...]

How to have structured thinking and structured communication

We developed a process that gives you a structured way to think about messages, and our process gives your structured communication. Our process is extremely easy. You can signup to get our free worksheet to create a structured message below or at Points On Paper. Below are detailed directions. The first step is answering three questions and then [...]

What is the purpose of communication?

The Purpose of Communication The purpose of communication is to be useful by sharing important information that can help someone else. Communication is a vehicle that carries key information needed so we can make better decisions and understand how to personally or professionally become better and what dangers exist in our environment. I’ve been a [...]

7 Steps to Build Key Messages for your Brand or Business

This post covers the steps Points on Paper takes to create key messages for our clients seeking key message development in Dallas. To get the most out of this guide, you should download our worksheet.Our worksheet has all the steps listed below on one piece of paper. [...]

Find freedom from your own mind with key messages

Points on Paper helps you find clarity and a set of key messages, which are the most important statements needed to move your audience. To learn how to make Key Messages, here are seven steps you can take now to express your idea clearly. We infuse guided brainstorm technology that we created with scientifically proven [...]

A New Method to Write Key Messages

Many of us struggle when writing key messages for our audience or customers. Many times, we’re not confident in what we created and our audience and customers misunderstand us. You can learn how to make Key Messages with our blog post that teaches you seven steps to express your idea clearly. Traditionally we’ve written [...]

A Lesson in Bridging to Your Key Message

Let’s pretend you went through the Points on Paper process to get your key message. You now have clear, concise statements about your project or idea. Your thoughts are now structured and organized. And if someone asks you a question about your message, you can prove it. Much of this has to do with the [...]

How should I prepare for a presentation?

To prepare for a presentation you need to know how much time you have. Unfortunately, this dictates a lot about the content you will share. But the cool thing is you can make all of it relevant. Here are some thoughts: What are you communicating? You need to get an insane level of clarity on [...]

Key Messages 101: The Power of One Message

Key messages are the lifeblood of communication When I interned at the Oklahoma State Capitol during college, I licked envelopes; key messages were far from my mind. Literally. People actually do that for a living. And I was one of them. While I licked my 798th envelope my dad was about to [...]

Communicate effectively: 2-minute speech, no problem

Even the two-minute speech can give us that anxiety along the pit of our stomach because it's hard to communicate effectively. An old colleague recently called and said he was going to speak in front of 100 people. A few days before the event he said, “It’s just for two or three minutes. I’ll probably just [...]