Points on Paper helps you gain traction and more customers by creating the key messages, or most essential statements needed to move an audience. To learn how to make Key Messages, here are seven steps you can take now to express your idea clearly. We infuse guided brainstorm technology that we created with scientifically proven [...]
Many of us struggle when writing key messages for our audience or customers. Many times, we’re not confident in what we created and our audience and customers misunderstand us. You can learn how to make Key Messages with our blog post that teaches you seven steps to express your idea clearly. Traditionally we’ve written [...]
Let’s pretend you went through the Points on Paper process to get your key message. You now have clear, concise statements about your project or idea. Your thoughts are now structured and organized. And if someone asks you a question about your message, you can prove it. Much of this has to do with the [...]
To prepare for a presentation you need to know how much time you have. Unfortunately, this dictates a lot about the content you will share. But the cool thing is you can make all of it relevant. Here are some thoughts: What are you communicating? You need to get an insane level of clarity on [...]
Key messages are the lifeblood of communication When I interned at the Oklahoma State Capitol during college, I licked envelopes; key messages were far from my mind. Literally. People actually do that for a living. And I was one of them. While I licked my 798th envelope my dad was about to [...]
Have you ever sat through a brainstorm meeting and no one knew how to exactly…. errr… brainstorm? I have. We didn’t accomplish much. We just stared at the whiteboard. We made zero progress. In many cases we regressed. And then soon it would be time for lunch. Sandwiches would be brought in. We’d eat and [...]
Even the two-minute speech can give us that anxiety along the pit of our stomach because it's hard to communicate effectively. An old colleague recently called and said he was going to speak in front of 100 people. A few days before the event he said, “It’s just for two or three minutes. I’ll probably just [...]
