What is effective communication in the workplace?

First, let's define both words in effective communication. Effective means, “successful in producing a desired or intended result.” So right off the bat, we see effective implies that we are trying to achieve something. We want something to happen. We want someone to do something. Communication means, “exchanging information or news.” --- What is Effective [...]

How to Stop Using Business Jargon

How to stop using business jargon Jargon is one of the most prevalent problems in corporate America and small businesses. It leaves employees and customers confused. Jargon limits people's understanding of whatever topic is being discussed. When someone uses jargon, their message is not precise. What is business jargon? Business jargon is when someone uses [...]

How to have structured thinking and structured communication

We developed a process that gives you a structured way to think about messages, and our process gives your structured communication. Our process is extremely easy. You can signup to get our free worksheet to create a structured message below or at Points On Paper. Below are detailed directions. The first step is answering three questions and then [...]

Communicate like an Introvert; 4 Traits You Can Use Now

Communicate like an Introvert: 4 Traits that Create Better Communication   Introverts have characteristics that can make them a great communicator. When we think of introverts, we usually think of someone who is reserved, quiet and aloof in thought. These are the exact traits that can make you good at communication, especially in a one-on-one [...]

What is the purpose of communication?

The Purpose of Communication The purpose of communication is to be useful by sharing important information that can help someone else. Communication is a vehicle that carries key information needed so we can make better decisions and understand how to personally or professionally become better and what dangers exist in our environment. I’ve been a [...]

Talk Triggers —or Word of Mouth — Key to More Customer Engagement

Jay Baer, the founder of Convince and Convert, said marketers need to tell stories and not just spew out bullet points. In business, 19 percent of sales are caused by word of mouth. However, although virtually all companies care about word of mouth, very few actually do what is necessary. “We just assume people will [...]

7 Steps to Build Key Messages for your Brand or Business

This post covers the steps Points on Paper takes to create key messages for our clients seeking key message development in Dallas. To get the most out of this guide, you should download our worksheet.Our worksheet has all the steps listed below on one piece of paper. [...]

Key Messages 101: The Power of One Message

Key messages are the lifeblood of communication When I interned at the Oklahoma State Capitol during college, I licked envelopes; key messages were far from my mind. Literally. People actually do that for a living. And I was one of them. While I licked my 798th envelope my dad was about to [...]