You Focus on What Matters
We will Get Your Business More Attention

Transform jumbled thoughts about your services into concise points on paper

Create helpful online stories, eBooks, and other free stuff about your company that prospects will use

Maximize what’s working; create new channels for marketing

How We Work With You

Research and Learn

We want to learn about your business by talking to you and your customers. What makes you unique and what advantage do your customers have because of you?

Create and Make

We will create helpful free stuff about your company that prospects will want to use. Our goal is to improve what works and enter new channels of online marketing.

Test and Adapt

We will test our work. What is getting the most traction? What needs improvement? How can we make what we and you are doing even better?

Be Confident in Your Message to Your Customers

Structure and Discipline

Our process gives you a structured way to think and brainstorm about messages for your audience.

Your Uniqueness

Our brainstorms and techniques pull out what is most unique to your customers or audience.

The Value to Your Customers

Better clarify the value you promise to customers.

Be Confident

Talk to a prospect or colleague about your idea with confidence. Know how to say it clearly, instead of trying to figure out what to say.

Get More Attention

When you use clear messages, more people will be interested in what you have to say.

Know What You Do

Say what you do and how it helps your customer with the most basic elements of language, so everyone can understand.

David Williams, Customer Experience at AT&T Mobility

“Points on Paper is the greatest and simplest communication tool I’ve found to develop, shape, and master a speech or presentation. I recently had the privilege of delivering a presentation for a workshop at AT&T’s largest internal national conference. With true clarity, the message was meaningful to the audience, helped them embrace the vision, and empowered them to execute and deliver.”

Michael Jernigan, Community Outreach Specialist

“Points on Paper is a tool that I have found allows me to not only consolidate my thoughts on one topic in one place but it also allows me to prioritize those thoughts and helps me flush out new ideas on the topic. It has been a beneficial tool in helping me strategize for meetings, focus my views on a topic and also has been extremely beneficial in helping me express my view points to others. I have always found it difficult to get people to see my vision; with Points on Paper I now have a tool that helps me better express my vision to others.”

Discover your authentic story.

Get concise points and find a story that sells your message.

Jimmy Marlin Epperson, Points on Paper, Message Map Maker

Jimmy Marlin Epperson has been working with small businesses and IT companies for the last decade. Epperson’s unique ability that transforms jumbled thoughts into concise points and get that message out has helped many businesses better explain the value they provide to customers.

Epperson has done communication consulting and marketing for IT Companies, schools, and entrepreneurs. Epperson has worked as a journalist in the Florida Keys, a newspaper editor in Oklahoma, and a communication consultant at AT&T in Dallas, Texas.

Get Help with Your Story