Let’s pretend you went through the Points on Paper process to get your key message. You now have clear, concise statements about your project or idea. Your thoughts are now structured and organized. And if someone asks you a question about your message, you can prove it. Much of this has to do with the [...]
NOTE: Michael Jernigan is a veteran we had the honor of helping while working with Honor Courage Commitment in Texas. Points on Paper is a tool that I have found allows me to not only consolidate my thoughts on one topic in one place but it also allows me to prioritize those thoughts and helps [...]
This might not work for you and your situation... But I had this problem when I worked in corporate America. I finally decided to stop begging for work and found my own. I began helping every department I could. I created strategic messaging for products, services and new initiatives. I was in HR, but helped [...]
Why is social media marketing becoming prime for business organizations and what are the top social media marketing tools available?
Businesses want to get on social media to communicate to customers and build awareness about their business because it’s cost effective. However, before we can talk marketing tools on social media, you need to make sure you have a message that resonates with your audience. Many businesses push the cart before the horse. I see [...]
Communication is the foundation for any business. If you cannot express the problem you solve for customers effectively, then they probably won’t listen to you. Here’s a similar question from social media and business expert Gary Vaynerchuk. In this Medium post, Vaynerchuk is talking about building a personal brand. He wrote it a year ago. And he [...]
Question: "I have an idea... What do I do next?"Answer: Download our free canvass and get points down on paper so you can breathe life into your idea. Posted by Points On Paper on Friday, January 8, 2016