Here’s the Problem
If it’s hard for someone to understand your idea, they will think your idea is unsound. This means they won’t think your idea is based on reasoning and thus unacceptable. This has been studied in psychology. It’s called processing fluency.
Here’s One of Many Solutions
We came up with a set of questions and brainstorms. When you complete these steps, you are closer to clarity. Your thoughts will be organized and you will have a structured message to share with your audience, giving you the confidence to be clear and concise.